In early January this year we shot our campaign for our latest collection 'Home'.

For the set we wanted to create a 'home.' A space combining nostalgic elements from past and present. Our concept was as the camera zoomed in, it would feel just like shooting in a home, but as the camera zoomed out we would get these surreal 'house set' shots.

We built the floor out of beautiful real parquet flooring. We decorated the set with various vases, a chair, and flowers, all from our childhood home. The vinyl record in the frame is from the band New Order called Power, Corruption & Lies. It's an album that played a lot at home and still does.

Each 'story' of the collection is named after parts of home. We have Venetian, Wallpaper, Duplex, Yard, Parquet, Shutters, Pins, Sketch, and Lounge. 

It was a special day, bringing a vision to life so perfectly and having so much fun doing it.